Introduction
A legendary timepiece with an unrivaled history, the Rolex Day-Date has earned its place as "The Ultimate Watch of Prestige" from its decades on the wrists of the world's most influential people. Released in 1956, the Day-Date quickly became synonymous with luxury, prestige, and exclusivity thanks to being the watch of choice for the world's athletes, visionaries, and world leaders alike. Only ever constructed of precious metals, the Day-Date's aesthetic is that of sheer elegance and grace. Aside from the beautiful array of dial options that have been available over the decades, the Day-Date's most iconic piece of design is its three-piece "Presidential" or "President" bracelet. Forming the bedrock of its design, the Presidential bracelet has become synonymous with Rolex's flagship collection and their desire to create the very best and most iconic watches that the world has ever seen. With its timeless design and inescapable impact on horology, the Day-Date stands as a vivid reminder of just how successful they have been in realizing that very mission.
Loupe This Scorecard
Grade
M 8
Status
Vetted & Approved
Included
Watch Only
Est. value range
$10,000 – $15,000
The Details
Brand
Rolex
Dimensions
36mm
Model
Day-Date
Movement
Automatic cal. 3155
Reference
18239
Bracelet
18kt white gold Presidential bracelet
Year
1990
Condition
Very Good
Material
18kt white gold
Included
Watch only
Dial Color
Brown (faded from blue)

THE DIAL
Boasting a diamond-set dial that has faded from blue to a dark brown, this example's diamonds pop against their dark backdrop with a sense of vitality and luxury.

THE CONSTRUCTION
Boasting the Day-Date's presidential bracelet and Rolex's iconic fluted bezel, this example's 18kt white gold construction beautifully enhances its subtle silver dial and monochromatic design.

TIMING MACHINE READOUT
This reading was taken (crown down) with a ONEOF Accuracy Boutique Edition timing machine at time of cataloging. It is provided as a courtesy only, and shall not be construed as a warranty or guarantee of any kind. Please refer to our terms and conditions of sale for more information.
Condition
Watch is in overall very good condition. The white gold case shows numerous surface scratches and nicks, while the hallmarks on the backs of the lugs remain well defined. The bezel shows scratches with some nicks to the peaks, and the winding crown displays noticeable wear. The dial shows degradation across the surface with some lume plots missing. It is fitted with a white gold President bracelet with concealed clasp showing scratches and moderate play between the links. The bracelet is fitted with 24 links, 5 of which are removable, and fits approximately a 7¾” wrist.
Our Perspective
A wonderfully executed piece of exuberant Rolex design, this example's faded blue dial serves as the perfect backdrop for its bright 18kt white gold construction and diamond-set hour markers.

















